You have posted a great quality content that people will love to read. The number of clicks you are getting vouches for the sincere efforts you are putting on the SEO of your website. However, there is one thing that upsets you when you look at the stats showing the performance of your website, high bounce rate. The bounce rate has remained more than average without showing any sign of improvement. And, only a small percentage of first-time visitors are returning. Definitely, there is something out of the line on the website that is annoying your visitors. Here, we are compiling the list of the 7 annoying web design trends that visitors cannot resign to.
Higher rank and convincing meta description are enough to make the user click. However, instead of content, it is a pop up that welcomes the visitor. It looks like you are forcing some condition before offering what the visitor is interested in. Until now, the visitor doesn’t know anything about the quality of the content you are offering and you are expecting him to subscribe to get email updates. Give the visitor an opportunity to see whether the content is worthy or worthless. Make the pop-up appear when the visitor moves the cursor to the back button of the browser or the visitor is about to close the browser.
Disallowing ad Blockers
As long as it is not obtrusive, visitors will not have any problem with the ad. However, audio and video adverts are obtrusive. Apart from getting rid of this nuisance, people have one more legitimate reason to use ad blockers. Super cookies, adverts and tracking codes are often used to understand the browsing behavior of the visitor. So, people use ad blockers to address this privacy issue as well. Ad blockers actually enhance user experience and improve security. However, it has been seen some websites forcing visitors to turn-off ad blockers. The content is displayed only and only when the visitor turns off the ad blocker. Well, the internet user is endowed with many more options. Your mistake will be an opportunity for one of your competitors.
Auto Play Audio and Video
This trend is a relic of the past. We are not living in the 90s. However, this trend has made a comeback to rub the audience the wrong way. Many websites are annoying visitors with video adverts or videos embedded in the content or audios. The visitor is not going to appreciate if you set these audios or videos to auto play. The visitor will abandon your website without wasting any time.
Imagine you are listening to your favorite indie rock band while booking a hotel for your next family vacation. You Google ‘cheap hotel in Paris’ while the music player running in the background and you click the first link. Music never sounds better at a low volume. Out of nowhere an annoying music at the same volume comes like a bolt from the blue to displease you. …